Image Source: Red Chillies Entertainment
Shah Rukh Khan’s latest romantic flick Jab Harry Met Sejal has collected 15.25 crore on its opening day. 15 crore is a good number overall at box office but considering it an SRK film, this is actually a disappointing start. With around 3200-3400 screens in India, trade expectations were around 18-20 crore but that was out of the equation when reviews started coming in as they were mostly poor.
Jab Harry Met Sejal had witnessed 45% occupancy in morning shows and it grew decently over the day as evening and night shows were in the range of 60-65% fill rate.
Being an urban story, JHMS didn’t have much earning share from single screens where mass population shows a huge crowd. This Imtiaz Ali directorial has received maximum response from multiplexes of Kolkata, Delhi, Hyderabad, Mumbai and South.
The biggest test for the movie is to shows a strong growth today and tomorrow. With the kind of reviews it has got, it will highly difficult. Even the audience who has seen the film is not recommending it.
Jab Harry Met Sejal is a big budget movie so it needs to sustain for one week. It if doesn’t, it will be on the verge of being a flop at box office. It also stars Anushka Sharma. It is a love story between a Punjabi tour guide Harry and a Gujarati girl Sejal.